The Merchandising Militia: Kai Trump's College Era Has Arrived Kai Trump, Donald Trump's 19 year old granddaughter, has arrived at the University of Miami with a flurry of attention.
As she prepares to trade in her social media influencer status for college life, Kai is making headlines for her athletic prowess on the golf course and her merchandising endeavors.
The commodification of college sports is a complex issue, particularly in the era of name, image, and likeness (NIL) deals.